Monthly Recurring Revenue (MRR)

Monthly Recurring Revenue (MRR) stands for the revenue subscription-based businesses get on a monthly basis. For the subscription-based companies, it is especially important to nurture the existing customers in order to keep the Monthly Recurring Revenue on the proper level.

Glossary terms starting with the same letter

  • Market Intelligence Data

    Marketing Intelligence Data is the information gathered from the consumer markets themselves. Such data can include customer and market trends, ...

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  • Marketing Qualification Reps

    Marketing Qualified Reps are responsible for following-up with the leads that have engaged with specific content (mostly through internal market...

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  • Mobile CRM

    Mobile CRM is an app that serves sales, marketing, and customer service teams to interact with prospects and customers and to access and manage ...

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  • Marketing

    Marketing is the set of actions focused on creating a desire for a certain product or service which should result in generating buzz around it t...

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  • Marketing Qualified Lead

    Marketing Qualified Lead (MQL) is a lead that meets all of the requirements based on the principles set by the marketers. Such lead can be later...

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  • Messaging

    Messaging is the set of action or the process of communicating your brand’s values, benefits that it offers, and the idea behind it, with your t...

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  • Mid-market

    Mid-market refers to the classification according to which, businesses are measured in terms of their revenue, the number of employees, scale, s...

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  • Middle of the Funnel (MOFU)

    Middle of the Funnel (MOFU) stands for the stage of the buying process that the lead enters after identifying his/her problem. At the MOFU the l...

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