Firmographics refers to sets of characteristics to segment prospect organizations. Some of the Firmographics are company size and company location. The purpose of Firmographics is to make it easy for companies to adjust and modify certain department in-detail.

You can think of it as the account-based approach to the structure of the company.

Glossary terms starting with the same letter

  • Fair Market Value (FMV)

    Fair Market Value (FMV) is the price that a buyer would be willing to pay for a given product. FMV can’t be calculated and, most of the times is...

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  • Fiscal Year

    Fiscal Year (FY) is a period of one year (not always calendar year) used by companies and government for taxation purposes. Fiscal Year is also ...

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  • Fortune 500

    Fortune 500 is a list of 500 of the largest US companies ranked by total revenues for their respective fiscal years published yearly by a Fortu...

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  • Forward Revenue

    Forward Revenue also known as Forward Earnings or Future Earnings is the periodic revenue projected for the next 12 months (often next fiscal ye...

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  • Forecasting

    Forecasting is nothing else than estimating future performance of the sales department. Forecasting helps business owners to plan their expenses...

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